Future of Customers & Consumers

In our high-tech world, it’s become both a crucial consideration and a potential competitive differentiator for any business: the way you engage with your customers. Gone are the days when things like product function and price were the key criteria behind purchasing decisions -- today, brands compete for loyalty based on the experience the customer receives, and that battle is only going to get more competitive in the months and years ahead. On this episode of Future Enterprise, proudly presented by IDC, host Joe Pucciarelli, Group Vice President and IT Executive Advisor, sits down with IDC’s Program Vice President, Digital Strategy and Customer Experience, Alan Webber, to discuss the Future of Customers and Consumers.  They’ll also be joined by Devon Valencia, the Chief Information Officer at CareSource, a healthcare provider that’s gained national recognition for its leadership in patient-centric care. Together, they’ll examine the ways in which the B2B and B2C relationship has evolved and must continue to evolve if organizations hope to succeed in the long-term. See omnystudio.com/listener for privacy information.

Om Podcasten

In an era seemingly filled with uncertainty, Future Enterprise is a must-listen. It's a podcast for business and tech executives, aimed at helping you leverage technology to achieve innovative, disruptive, and productive business outcomes. The focus of the series is in-depth conversations about emergent trends in work, intelligence, and digital innovation. It also offers applied examples from the field, showing each of those trends in action. Host Joe Pucciarelli deftly takes his guests through not only what is happening now, but what the future may hold - and what it all means. Joe is a seasoned speaker and moderator, adept at guiding discussions around technology transformation strategies. Future Enterprise is brought to you by IDC.