Episode 4: Cory Kidd interview + Design in Startups
Welcome to Episode 4 of the IDEO Futures podscast! This week Joe and Diego welcome their first guest, Cory Kidd, to talk about the future of Health Tech. First, Diego ponders the return of the Good Wife and reads some viewer mail. Joe and Diego celebrate a compliment by cracking a libation and discuss the notion of entrepreneurs as business designers. Joe interviews his friend, Cory Kidd, a celebrated expert in health tech, robotics and behavior change. The CEO of an exciting new startup, Cory talks about the "embodied cloud" and his new company's approach to supporting behavior change. Finally, Diego and Joe share inspiration of the week including a close examination of the ups and downs of the WTF framework, a great essay by Sina Mossayeb. Then they avoid—barely— the snakes in the cringe quadrant and jump over to Stephen Soderbergh's unique look at Raiders of the Lost Ark and what it teaches us about the art of staging. King Ship!