Why I Research: Findings Fueled by the Head and the Heart

Stanford GSB professors share personal anecdotes and histories that brought them to study what they study.

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How do we lead with purpose, make better decisions, and navigate an uncertain future? On If/Then, Stanford GSB faculty break down cutting-edge research on leadership, strategy, and more, exploring enduring questions and the forces reshaping business and society today, from AI to geopolitics. Hosted by senior editor Kevin Cool.