Valentina Bagniya: Blazing Marketing- winning combination for a powerful iGaming Brand
🎙 Podcast #117 with Pierre Lindh and Valentina Bagniya, Chief Marketing Officer at SOFTSWISS In this podcast Pierre Lindh sits down with Valentina Bagniya to discuss Brand Strategy. Listen as they take a deep dive into Brand Strategy, including how to build a strategy from scratch, the differences between the brand strategy in iGaming and other industries, and planning long-term brand strategy while trying to predict future changes ABOUT VALENTINA BAGNIYA: Valentina joined SOFTSWISS as CMO in 2020, having 15+ years of experience in marketing backing her up. In 2 years she has built a full-service B2B marketing department with over 30 employees. As Chief Marketing Officer, Valentina develops forward-thinking marketing and business strategies for SOFTSWISS and its products, supervises strategy execution and controls achievement of the brand’s marketing targets. ___ This episode of the iGaming NEXT podcast is hosted by Pierre Lindh, MD/Co-Founder at iGaming NEXT and is brought to you by: Pragmatic Solutions. – Leading iGaming platform technology. Sponsored by: Pragmatic Play, Bombay Group & Playson