🔮 OnlyFans Marketing Tactics, Working during Wartime and Web-to-App ideas w/ Sonya Pobiedimska from Bliq | ex Headway

In this episode, we chatted with Sonya Pobiedimska. She has an incredible story, working from Ukraine during the war before relocating recently to Berlin as well as managing multiple OnlyFans accounts as a side hustle... Sonya is the marketing lead at gig workers software, Bliq, and previously at the microlearning platform, Headway.   You'll learn about 📚 0:00 Intro. 2:20 Working at Headway during the war in Ukraine. 5:58 OnlyFans as a marketing tool. 10:24 Cringe gaming ads. 15:00 Transition from paid to brand reliance. 17:09 Ukrainian startup profitability. 23:01 Working during wartime. 27:35 Building a media engine and web-to-app. 31:21 App pricing and free trial insights. 36:31 Sick of subscriptions in general. 38:35 OnlyFans and paid subscriptions. 44:43 Zendesk for sex. 47:05 Reality of top 1% creators on OF. 51:02 Revenue share model and platforms. 57:52 OnlyFans billboards in London. 1:01:50 Paid marketing and golden showers.   🖇 Useful links 🖇 🔔 Sonya on Linkedin: https://www.linkedin.com/in/sonya-pobiedimska/ 🔔 Jake on Linkedin: https://www.linkedin.com/in/jakemayell/ 🔔 Yoann on Linkedin: https://www.linkedin.com/in/yoannpavy/ 📺 Follow us on Youtube: https://www.youtube.com/@InGrowthWeTrust 📧 Our weekly newsletter: https://ingrowthwetrust.beehiiv.com/subscribe   Small ask from us, if you enjoyed this episode, please follow, leave a 5* review, and share with your network 🤝❤️

Om Podcasten

In Growth We Trust is a growth marketing podcast hosted by Yoann Pavy and Jake Mayell. Weekly guest interviews, plus shorter deep-dive episodes about online distribution, viral loops, network effects, content, and startup growth. Jake & Yoann started working together 10+ years ago doing Facebook Ads at first. Now they’re doing a podcast together. They love startups, growth, and marketing, so why not? Available everywhere, even on YouTube, like/comment/subscribe 🎧