Building a Message

Essie Bartels is the Founder of Essie Spice, spice blends that combine the seasonings of her native Ghana with the flavors from her travels around the world. On this episode of ITS, ali and Essie talk about representation — how Essie's business is about more than spices — and why research and gut instincts need to work together as you build your business.

Om Podcasten

A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn from them as well. This is the story of building Haven’s Kitchen. But it’s also the story of every growing business. Because we’re all In the Sauce.