83. You can't afford to not have this kind of talent on your team

If you want to do a better job of serving the customers you currently have, as well as attracting and retaining more customers from underrepresented and underserved communities, you have to have this kind of person on your team. Get the Inclusion & Marketing Newsletter Episode 22: Common ways brands treat diverse talent like unpaid consultants (and what to do instead) Episode 14: Are you taking more than you give?

Om Podcasten

Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.