Build vs Buy: Incorporating Machine Learning to your Marketing Operation

Welcome to this roundtable, hosted by INCRMNTAL and Winclap about Machine Learning in Marketing Should marketers support or block AI ? Will it take our jobs ? And is it better to build technology in-house and gain a competitive edge ? Or is it better to license technologies available ? We rounded up 4 industry thought leaders to have a casual discussion about these questions. We hope you’ll enjoy listening to our roundtable

Om Podcasten

The INCRMNTAL podcast brings interviews, roundtables and opinion pieces about the mobile advertising industry, mobile measurement, attribution, analytics and other industry insights. Brought to you by Maor Sadra, an adtech veteran (almost an old-timer), having been active in the desktop and mobile space for the past 20 years.