Top 5 Controversies Surrounding Wicked Movie and Their PR Lesson
When controversies swirl, smart PR can turn turbulence into triumph. In this episode, dive into how Universal Pictures and the Wicked team transformed five headline-grabbing challenges into opportunities to strengthen the film’s buzz and audience trust. Scandals, Salaries & Strategy: From love triangles to pay gap rumors, discover how they tackled the drama with finesse. Tweets, Trends & Two-Part Twists: See how a two-part release and resurfaced tweets were spun into narrative wins. C...