Reesa Lake on the state of influencer marketing and how to navigate the crisis (including what to do about your rates)

Reesa Lake a partner at dba, a leading influencer talent agency, joins the podcast to give us an update on what is going on in the industry and to dispense invaluable advice. We cover a range of topics including:What Reesa is seeing in the marketplaceThe advice dba is giving it's influencersHow dba is approaching ratesWhat dba is telling their brand partnersThe launch of @smallbusinessbiginfluenceThis episode covers a tremendous amount of ground and gives answers to a lot of the questions tha...

Om Podcasten

Influencer Business is the playground for brands and creators. We give you an up-close and personal look at the influencer industry and the people and brands who make it tick. Whether you are an influencer looking to level up, or a marketer trying to enhance your influencer marketing strategy, or a casual observer just curious what this phenomenon is all about, this is your podcast. Each week we take you behind the scenes with the movers, shakers and up-and-comers in this rapidly expanding landscape.Season 5 of Influencer Business is sponsored by CJ Affiliate. We're so proud to partner with CJ, who is the affiliate network of choice for influencers and content creators. Through CJ you can get direct access to over 4,000 top brands, with the support, tools, and data to make your dream partnerships a reality. We strongly encourage you to head to cj.com/trove to learn more!