New Year’s Edition featuring Lyko, Simply Be, Babybjörn and C’est Normal

This is no ordinary podcast; this is your Cure Media new year podcast! With 2022 just around the corner, we decided to check the temperature on four seriously hot brands in the fashion, lifestyle and beauty industry, to hear their thoughts on what’s been going on in 2021 and their insights on the upcoming year.  Let’s look at the lineup:  Ronja Zetterqvist, Influencer Team Manager at Lyko Petra Stenecker, Global Marketing Director at Babybjörn  Warner Nickerson, COO at C’est Normal Chlöe Gibbions, Influencer Marketing Lead at Simply Be We’re bringing you interviews with the experts at these world-class brands, and getting to the bottom of some of your biggest questions:  What’s their biggest learning from 2021?  What big marketing trend do they think we’ll see more of in 2022?  And what’s their new year’s resolution - both professional and personal?  All this and more as we round off season two of Influencer Marketing Talks. In the meantime, thanks for coming along for the ride; we’ve loved answering your questions and hearing your thoughts! Keep an eye out on our socials for the launch of season three, coming to you in January 2022.

Om Podcasten

Welcome to Influencer Marketing Talks, your weekly 15 minutes podcast to understand more about influencer marketing and why it’s such a powerful channel when it comes to building trust in your target audience. Each week Sanna Ödmark and Frida Ekholm from Cure Media cover topics around digital and social media to help you take your marketing strategy to the next level. Also, join the conversations with topic experts from the industry! The podcast is brought to you by Cure Media, the leading influencer marketing company for fashion brands. www.curemedia.com