When is high click-through rate (CTR) a bad thing in Google Ads?
Have you ever felt like your Google Ads results are too good to be true, or too bad to be real? In this episode, host Jyll Saskin Gales tackles three common search struggles that she encounters with her coaching clients, and provides solutions to help you navigate your way through them. She addresses your questions on topics such as hidden search terms, red flags with CTR and CPC metrics, and how to effectively turn your Quality Score into optimizations. Tune in to learn how to optimize you...