244. Filling the gap between innovation and go-to-market, with AWS’s Jelena Joffe

McKinsey innovation leader Erik Roth speaks with Jelena Joffe Weil, the founder and worldwide leader of the Venture Innovation program at Amazon Web Services, Amazon’s cloud computing arm, about how AWS works to close the gap between innovation and go-to-market for start-ups and large enterprises. The global hyperscaler is known for helping businesses grow and scale rapidly, but it also helps start-ups and established enterprises find each other to engage in open, or collaborative, innovation. Related Insights The Committed Innovator podcast Filling the gap between innovation and go to market Driving innovation with generative AI Taking fear out of innovation How to take the measure of innovation Fielding high-performing innovation teams  Support the show: https://www.linkedin.com/showcase/mckinsey-strategy-&-corporate-finance/See www.mckinsey.com/privacy-policy for privacy information

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We talk with McKinsey partners and corporate executives on the challenges they face creating lasting strategies in a fast-changing world. We also examine the different ways these executives approach these challenges and the new and innovative ways they think of creating a vision for their enterprises.