Innovation commercialisation: Multiple paths to profit
16 April 2025 | Intellectual Property (IP) isn’t just a competitive advantage—it’s a foundational asset that every business should take seriously from the very beginning. In this episode, Claudia Duffy, Vilija Viešūnaitė, Juozas Nainys and Donatas Keras discuss how IP and its protection shape long-term value, support innovation, and help avoid costly mistakes. This episode also sets the stage for our upcoming seminar “Innovation commercialisation: Multiple paths to profit” on May ...