6.3 Purpose as the guiding star

Purpose is too often understood as some sort of slogan that can be helpful for marketing purposes or as a way to motivate employees.And yet It's the simple realization that the organizations wants to manifest something in the world and that by listening to the purpose, things can unfold with surprising ease and grace.

Om Podcasten

This series captures emerging insights into the question: How can we fundamentally reinvent the management principles and practices of existing organizations? It builds on the book "Reinventing Organizations" that has inspired countless organizations around the world to adopt radically more powerful, soulful and purposeful management practices.