Sarah Friar on Keeping Empathy as a Core Value

On this episode of It’s a Customer’s World podcast, host Andy Murray speaks with Sarah Friar, CEO of Nextdoor, the neighborhood app. Sarah was formerly the CFO of Square, and she has held executive-level leadership roles at Salesforce, Goldman Sachs, and McKinsey & Company. She holds masters degrees from the University of Oxford and the Stanford University Graduate School of Business, and she joins Andy to share her career journey and the insights it has taught her. Sarah explains how she found her passion in life, details what she does as a CEO to keep her organization’s focus on the customer, and answers faculty and student questions.

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Equipped with more than 30 years of experience in retail, most recently as the Chief Customer Officer for Walmart Asda in the U.K., host Andy Murray is sharing his expertise through his new role as the founder and executive chair of the Customer Centric Leadership Initiative at the University of Arkansas Sam M. Walton College of Business. Now more than ever, retailers and brands are accelerating their quest to be more customer centric, but to be truly customer centric, it requires both a shift in mindset and ways of working, not just in marketing but in all parts of the organization. Through his initiative and this podcast series, Andy will be talking with practitioners, thought leaders, and scholars to hear their thoughts on what it takes to be a leader in today’s customer centric world.