47: Big Product Decisions: Gut Feeling or Test?

Jonathan is famous and get recognized while holding underwear. πŸ‘™ Jake's new book Make Time is coming out tomorrow! πŸ”₯πŸ“–πŸ”₯ Jake and Jonathan discuss different approaches to giving talks. Jake always wings it, while Jonathan sweats every detail! Sound right, right? πŸ€” Jonathan charges an ungodly amount for talks...because he can. πŸ€‘ Jake and Jonathan drop some wisdom on giving talks. Being entertaining is key. No forget that, actually just be serious. 😢 Jake _candidly_ roasts Jonathan on his interview skills, then they talk about how TOTALLY confident they are when they interview guests. 😎 Creative Selection book discussion. Gut β†’ demo β†’ launch. How that relates to the sprint. Words matter: Prototype vs demo. πŸ‘¨πŸ»β€πŸŽ¨ Irish accent. ☘️ Check out, nay, GO BUY the AJ&Smart + Jake Knapp Official Design Sprint Master-Class: ajsmart.com/masterclass πŸ’° ## **Links:** [**Buy Make Time!**](https://maketimebook.com/buy/) Review Make Time on: [Amazon.com](https://www.amazon.com/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55), [Amazon.co.uk](https://www.amazon.co.uk/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55), [Amazon.de](https://www.amazon.de/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55) [Review Make Time on Goodreads](https://www.goodreads.com/book/show/37880811-make-time) [**Buy Sprint!**](https://www.thesprintbook.com/buy/) [PBC #Why Most Design Conferences Suck](https://medium.com/product-breakfast-club-links-unofficial/pbc-11-why-most-design-conferences-suck-f6966b5b9951) [**BOOK:** Confessions of a Public Speaker by Scott Berkun | Amazon.com](https://www.amazon.com/Confessions-Public-Speaker-Scott-Berkun/dp/1449301959/ref=sr_1_1?ie=UTF8&qid=1537712372&sr=8-1&keywords=confessions+of+a+public+speaker+scott+berkun) [PBC #Silicon Valley’s Top CEO/Leadership Coach: KIM SCOTT](https://medium.com/product-breakfast-club-links-unofficial/pbc-46-silicon-valleys-top-ceo-leadership-coach-kim-scott-48cfdf416086) [Scott Belsky](http://www.scottbelsky.com/) [The GaryVee Audio Experience](https://www.garyvaynerchuk.com/podcast/) [The Tim Ferriss Show](https://tim.blog/podcast/) [Terry Gross | Wikipedia](https://en.wikipedia.org/wiki/Terry_Gross) [PBC X: Jason Fried gives us SAVAGE Product Advice](https://medium.com/product-breakfast-club-links-unofficial/pbc-x-jason-fried-gives-us-savage-product-advice-316df7c11c93) [**BOOK:** Creative Selection by Ken Kocienda | Amazon.com](https://www.amazon.com/Creative-Selection-Inside-Apples-Process/dp/1250194466/ref=sr_1_1?ie=UTF8&qid=1537714260&sr=8-1&keywords=creative+selection) [Go (subtly) nag Chris Do to invite Jonathan on his podcast](https://twitter.com/theChrisDo) ## **Your Hosts:** * Follow Jake Knapp on Twitter: [@jakek](https://twitter.com/jakek) * Follow Jonathan Courtney on Instagram or Twitter: [@jicecream](https://www.instagram.com/jicecream/) * Write into the podcast: [pbc@ajsmart.com](mailto:pbc@ajsmart.com) * Podcast editing by Jason Sanderson: [PodcastTech.com](https://PodcastTech.com) Show Notes (fan made by [@amrkhalifeh](https://www.instagram.com/amrkhalifeh/)): https://medium.com/product-breakfast-club-links-unofficial

Om Podcasten

Jake and Jonathan (formally Product Breakfast Club) is a behind the scenes look at how some of the best companies in the world design their products. Jake Knapp, NY Times best-selling author of "Sprint", has helped companies like Slack, Nest and 23andMe build successful products. Jonathan Courtney, co-founder of AJ&Smart, has worked with companies like RedBull, eBay and the United Nations, to help them build better products faster. In this new, exciting podcast, the two of them have teamed up to discuss things like product design, innovation and productivity.