56: Best Books 2018

Happy podbirthday! 🎉 It’s the podcast’s 1 year birthday. 👶🏻 Help the podcast get to 10,000 listeners by sharing it on Twitter, Instagram, Facebook, and [rating it on iTunes (click here to go to the iTunes Store and rate it)](https://itunes.apple.com/de/podcast/the-product-breakfast-club/id1320916842?l=en&mt=2&i=1000395595606)! Get ready for a whole bunch of book recommendations! (All in the links below) Although Jake and Jonathan only get to the book recommendations around the 40-minute mark, so don’t hold your breath. Or hold it for 40 minutes. Whichever is easier for you. 🌬 Before getting to the book recommendations, Jake and Jonathan talk about a few things: Jake interviewing [Julie Zhuo](https://medium.com/u/b8a4e5ae7490), Jake’s podcast journal (JAKEPODS!), the economy of Red Dead Redemption 2… which leads into a deeper topic of how to stay excited about what’s next in life! Failure sucks. Enjoy! **Links:** [Julie Zhuo](https://medium.com/u/b8a4e5ae7490) on Medium [juliezhuo.com](http://juliezhuo.com/) [Something Seems Very Wrong With Red Dead Redemption 2’s Economy—Forbes](https://www.forbes.com/sites/insertcoin/2018/10/31/something-seems-very-wrong-with-red-dead-redemption-2s-economy/#159489f81b21) [Limited Edition: Product Breakfast Club Tees](https://represent.com/store/aj-smart-store) 👕 [Joe Rogan Experience #1198 — Derren Brown](https://www.youtube.com/watch?v=n_tpWrv76Q8) [**BOOK:** The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage by Ryan Holiday](https://www.amazon.com/Obstacle-Way-Ancient-Adversity-Advantage/dp/1781251495) [**BOOK:** The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip and Dan Heath](https://www.amazon.com/Power-Moments-Certain-Experiences-Extraordinary/dp/0593079264/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1543165729&sr=1-1) [**BOOK:** This Is Marketing: You Can’t Be Seen Until You Learn to See by Seth Godin](https://www.amazon.com/This-Marketing-Cant-Until-Learn/dp/0525540830/ref=sr_1_1?s=books&ie=UTF8&qid=1543165778&sr=1-1&keywords=this+is+marketing) [sethgodin.com](https://www.sethgodin.com/) [Jason Fried on Medium](https://medium.com/@jasonfried) [**BOOK:** Red Rising](https://www.amazon.com/Red-Rising-Pierce-Brown/dp/034553980X) [**BOOK:** The Broken Earth Trilogy: The Fifth Season, The Obelisk Gate, The Stone Sky](https://www.amazon.com/Broken-Earth-Trilogy-Season-Obelisk/dp/031652719X/ref=sr_1_1?s=books&ie=UTF8&qid=1543166156&sr=1-1&keywords=The+Fifth+Season+%28Stone+Sky%29) [**BOOK:** All Systems Red: The Murderbot Diaries](https://www.amazon.com/All-Systems-Red-Murderbot-Diaries/dp/0765397536/ref=sr_1_1?s=books&ie=UTF8&qid=1543166223&sr=1-1&keywords=All+Systems+Red+Martha+Wells) [**BOOK:** The Gone World](https://www.amazon.com/Gone-World-Tom-Sweterlitsch/dp/0425278905/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1543166327&sr=1-1) [**BOOK:** 1984](https://www.amazon.com/1984-George-Orwell/dp/0452262933/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1543166357&sr=1-1) [**BOOK:** Slaughterhouse-Five](https://www.amazon.com/Slaughterhouse-Five-Novel-Modern-Library-Novels/dp/0385333846/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1543166398&sr=1-1) [**BOOK:** The Road](https://www.amazon.com/Road-Cormac-McCarthy/dp/0307387895/ref=sr_1_1?s=books&ie=UTF8&qid=1543166459&sr=1-1&keywords=The+Road) [**BOOK:** Harry Potter Paperback Box Set (Books 1–7)](https://www.amazon.com/Harry-Potter-Paperback-Box-Books/dp/0545162076/ref=sr_1_3?s=books&ie=UTF8&qid=1543166473&sr=1-3&keywords=harry+potter) [**BOOK:** Wool](https://www.amazon.com/Wool-Hugh-Howey/dp/1476733953) [**BOOK:** Rework by Jason Fried and DHH](https://www.amazon.com/Rework-Jason-Fried/dp/0307463745/ref=sr_1_1?s=books&ie=UTF8&qid=1543166570&sr=1-1&keywords=ReWork) [**BOOK:** Hooked by Nir Eyal](https://www.amazon.com/Nir-Eyal-Hooked-Building-Habit-Forming/dp/B00N4GP2KK/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1543166596&sr=1-1) [**BOOK:** The Martian](https://www.amazon.com/Martian-Andy-Weir/dp/0553418025/ref=sr_1_1?s=books&ie=UTF8&qid=1543166626&sr=1-1&keywords=the+martian) [**BOOK:** Gone Girl](https://www.amazon.com/Gone-Girl-Gillian-Flynn/dp/0307588378/ref=sr_1_1?s=books&ie=UTF8&qid=1543166645&sr=1-1&keywords=Gone+Girl) [**BOOK:** State of the Art](https://www.amazon.com/State-Art-Ian-Banks/dp/1857230302/ref=sr_1_1?s=books&ie=UTF8&qid=1543166666&sr=1-1&keywords=Ian+Banks+State+of+the+Art) [**BOOK:** Look to Windward](https://www.amazon.com/Look-Windward-Culture-Iain-Banks/dp/145162168X/ref=sr_1_1?s=books&ie=UTF8&qid=1543166708&sr=1-1&keywords=Look+to+Windward) [The Tim Ferriss Show](https://tim.blog/podcast/)  [Jocko Podcast](http://jockopodcast.com/) [Astro Teller — Moonshot 10X Thinking (YouTube)](https://www.youtube.com/watch?v=4C-VWkS7FUA) [**AJ&Smart + Jake Knapp Official Design Sprint Masterclass**:](https://ajsmart.com/masterclass)[ajsmart.com/masterclass](https://ajsmart.com/masterclass) 👀 [Buy Sprint!](https://www.thesprintbook.com/buy/) 📘 [Buy Make Time!](https://maketimebook.com/buy/) 📗 **Your Hosts:** * Follow Jake Knapp on Twitter: [@jakek](https://twitter.com/jakek) * Follow Jonathan Courtney on Instagram or Twitter: [@jicecream](https://www.instagram.com/jicecream/) * Write into the podcast: [pbc@ajsmart.com](mailto:pbc@ajsmart.com) * Podcast editing by Jason Sanderson: [PodcastTech.com](https://PodcastTech.com) Show Notes (fan made by [@amrkhalifeh](https://www.instagram.com/amrkhalifeh/)): https://medium.com/product-breakfast-club-links-unofficial

Om Podcasten

Jake and Jonathan (formally Product Breakfast Club) is a behind the scenes look at how some of the best companies in the world design their products. Jake Knapp, NY Times best-selling author of "Sprint", has helped companies like Slack, Nest and 23andMe build successful products. Jonathan Courtney, co-founder of AJ&Smart, has worked with companies like RedBull, eBay and the United Nations, to help them build better products faster. In this new, exciting podcast, the two of them have teamed up to discuss things like product design, innovation and productivity.