Evil Moats: Tech-Created Habits and the Hijacking of Consumer Minds (80)

Competitive advantages can be build on the demand and the supply side. And advantages on the demand (i.e., revenue) side are usually about customer capture in some form. One general category for this is when a company captures a "share of the consumer mind."In this talk, I go into how some companies do this for their own benefit. And against the interests of the consumer. I call these types of competitive advantages "evil moats".You can listen to this podcast here or at iTunes, Google Podcast...

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A podcast by TechMoat Consulting on the strategies of the best digital companies in the US and China / Asia. Tech Strategy offers:-Deep dives into the strategies and business models of leading tech companies. -Lessons on important digital concepts.Lots more information available at Jefftowson.com and techmoatconsulting.comTo marketers, I do not have podcast guests. This podcast is not investment advice. Me and any guests may get the numbers or information wrong. The views expressed may no longer be relevant. Investing is risky. Do your own research.