What is the Secret of Pinduoduo’s Success? With Matthew Brennan and Elliott Zaagman. (1 of 2) (45)
This is Part 1 about Pinduoduo and the idea of interactive / engagement-driven ecommerce. Our guests for this podcast were Matthew Brennan and Elliott Zaagman.Elliott Zaagman is co-host the China Tech Investor podcast and a research and communications professional focused on China.Matthew Brennan is Managing Director of the China Channel.We discuss their whitepaper on Pinduoduo and interactive commerce, which is available at China Channel.The 5 choices for explaining Pinduoduo’s success are:F...