#256 From Introvert to Instafamous! JoeTherapy talks Social Media Branding, Better Stretching & More!

Joe Yoon, aka, "JoeTherapy" joins Joe D. on this week's 5-Year Anniversary episode of the Industrial Strength Show! Specific topics of discussion include: Why does JoeTherapy throw a tennis ball at the beginning of his IG videos; How did Joe come up with the specific branding of his videos; Joe's advice to those looking to grow their social media following; Is stretching necessary if you lift weights properly (through a full ROM); When is the best time to stretch; Is it true that static stretching before your workout will decrease your strength; Dealing with shin splints; Misconceptions about working with pro athletes; The importance of having measurable/objective goals; How being an introvert influenced the style of Joe's IG videos; Improving your weaknesses vs Tripling down on your strengths; Joe's new book "Better Stretching"...and More!   *For show notes, timestamps and important links from today's show visit: www.IndustrialStrengthShow.com

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World-renowned strength & conditioning coach Joe DeFranco shares his thoughts on training for peak performance, mindset, and living your passion. As the founder and owner of DeFranco's Gym, he also provides the business knowledge that helped him turn a 500-square-foot storage closet into a global brand. Each week, Joe will educate, motivate and entertain his audience by answering their questions and/or conducting interviews with top athletes, fitness professionals, entrepreneurs, and other highly successful people.