When to Turn Down Work

Here are a few reasons we’ve turned down business from a qualified prospect: 1. When a client’s expectations far exceed what we can deliver. 2. If a client can’t agree to a 12-month, we try to negotiate a minimum of a 6-month agreement. 3. If a client wants a discount. 4. If a business wants us to market and advertise for a service or product that they can barely explain themselves, we don’t understand, and it’s hard to define a target market. We’re in this for the long haul and not the short-term gain. Think about what you should say no to and instead of kicking yourself when a client doesn’t work out, learn from it. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!

Om Podcasten

Accelerate your entrepreneurial journey by learning from our mistakes instead of making them yourself. Join Erik J. Olson and Kevin Daisey, the founders of Array Digital, through their ups and downs and lessons learned as they grow their digital marketing agency to $100 million in revenue. In each daily episode they'll discuss what's working now, and what's not. They'll share entrepreneurial and marketing tips and tricks picked up while becoming a dominant player in the ever changing digital marketing industry.