118. Caryn Peiffer and Nic Cheeseman on how to get anti-corruption messaging right
Many anti-corruption initiatives disseminate messages about corruption and its harms but how can these messages be framed to ensure they are effective? To explore this and related questions Caryn Peiffer (Associate Professor of Public Policy at the University of Bristol) and Nic Cheeseman (Professor of Democracy and International Development at the University of Birmingham) join us on the podcast to discuss their research. They share research findings which challenge some of the assumptions widely held about the benefits of anti-corruption messaging campaigns. The episode is also full of practical guidance for practitioners, with Caryn and Nic encouraging all involved in these campaigns to think carefully about how they tailor and target their messages. The main paper discussed by Caryn and Nic can be found here: https://url.uk.m.mimecastprotect.com/s/3b71Cl7MzHYWMNJuGfoCzYaB6?domain=cipe.org/