Jeremy Wadell: How to Find Hot Products & Quickly Scale Them
I had a blast interviewing my first guest and friend Jeremy Wadell, the VP of marketing at MindBodyGreen. For those of you who don’t know Jeremy, there’s a good chance you’ve seen his ads. In his 10+ years as an advertiser, he’s managed over $50 million in advertising — in markets ranging from supplements to dog collars to refrigerators. And in the conversation, we talk about how Jeremy finds hot products and quickly scales them on Facebook, his secret testing process that allows him to find new product ideas for less than $500, common advertising mistakes and so much more. Jeremy and I used to work together at Ancient Nutrition and talked ALL THE TIME and this was the first time I heard many of the ideas we discussed on the show. And I think you’ll love it. Check it out and let me know what you think!