ARLA reaction to Bovaer media storm & what it means for the future
Following a week long media storm triggered by Arla’s press release relating to Bovaer, we couldn’t not discuss on the podcast this week. And who better to join Ben & Will than Bas Padberg; Managing Director of ARLA Foods alongside John Allen, Becki Reay & Chris Walkland. They discuss the timeline of events including ARLA’s response along with unpicking some of the detail around the product, ARLA’s carbon reduction journey & their view on what role Bovear will continue to play in that. Chris warns of the risk to the wider dairy sector whilst Bas asks for the dairy industry to unite. Listeners can expect the usual milk market update & creative analogies from Chris Walkland.