Why You’ll Never Quit Amazon Prime

With over 100 million members, Prime is the engine that’s made Amazon a retailing juggernaut and one of the largest companies in the world. Jason Del Rey explores how Prime came to be, why it’s so effective at keeping us locked into the Amazon ecosystem, and how it became the source of the company’s power. Enjoyed this episode? Rate us ⭐⭐⭐⭐⭐and leave a review on Apple Podcasts. Want to get in touch? Tweet @recode or send an email to landofthegiants@voxmedia.com. Subscribe for free. Be the first to hear next week's episode by subscribing in your favorite podcast app. Learn more about your ad choices. Visit megaphone.fm/adchoices

Om Podcasten

Big tech is transforming every aspect of our world. But how? And at what cost? This season of Land of the Giants – The Twitter Fantasy – will tell the story of Twitter (X) at a crucial moment for the platform, exactly one year after Elon Musk took over. Hosted by Vox senior correspondent Peter Kafka, the four-episode season will survey the company's outsize influence on politics and culture. How did Twitter become the Internet’s town square, for better and for worse? And where is it heading, now that Elon’s in charge?  From Vox and the Vox Media Podcast Network. New episodes drop every Wednesday.