How The Perfect Legal Business can do Perfect Marketing - with Simon McCrum

In this webinar Clare Fanner talks to Simon McCrum, author of The Perfect Legal Business.Simon shares insights, tips and pointers from his many years of running a law firm.Running a law firm, let alone growing it, is a very complex and difficult affair. There are huge opportunities to create value and to make money, but all too often firms focus on the wrong things. The Perfect Legal Business is made up of a small number of jigsaw pieces, which – when all joined together – make for a smooth-running profitable, risk-free, cash-generating machine that changes the lives of its people and its clients. Simon knows – he ran a large law firm for a decade, and got some of these things very right, and some of them very wrong!

Om Podcasten

The Law Firm Marketing Club helps professional services firms to 'do' better marketing.The podcasts follow this theme with a mix of long and short podcasts from experts each either educating and informing, explaining, inspiring or simply telling us about how they do things. All with the practical goal of helping you to 'do' better marketing (get more clients, more income, increase your know-how, do things better, do things cheaper etc.)