110. Rosie Houston, MD at Threefold on Retailer 1st Party Data Capabilities

This episode is brought to you by CommerceIQ. Download the free chrome extension here: https://growth.commerceiq.ai/fmcgguys  Rosie Houston, MD at Threefold, sat with Daniel at the Retail Media Summit UK to speak about:  Her background at Boots and transitioning into being the MD of Threefold The evolution of Retail Media in the last year Building 1st Party Data capabilities In-store Retail Media and Digitization Boots Media Group’s USP for FMCG brands Watch on YouTube: https://www.youtube.com/watch?v=mTVt-3if6UE  Follow The FMCG Guys on LinkedIn: https://www.linkedin.com/company/fmcgguys/  Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

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The leading Consumer Goods and Retail Podcast in Europe and Beyond. We speak with senior leaders and industry luminaries to go deep into some of the most significant burning topics in the industry, leadership experiences, careers and the stories in between.