Lead UX - Bake creativity into your company culture: Interview with Melissa Dinwiddie | 29
**Melissa Dinwiddie** is on a mission to help leaders and teams turn the "impossible" into reality by uncovering their creative potential. A Juilliard-trained dancer, professional artist for 15 years, jazz singer-songwriter, and performing improviser, Melissa brings a wealth of creative experiences to her work with companies like Google, Meta, and Salesforce. As the author of The Creative Sandbox Way™, she’s passionate about showing people how to embrace play, imperfection, and experimentation as tools for innovation. Known for her engaging, interactive keynotes and workshops, Melissa empowers individuals and teams to unlock creativity, strengthen collaboration, and thrive in the face of uncertainty. When not leading transformations, she’s making art or attempting ukulele-and-bass duets with herself. --- This Podcast is sponsored by: **Codeword Customer Consulting GmbH** Website: [https://codewordcustomer.de/](https://codewordcustomer.de/) LinkedIn: [https://www.linkedin.com/company/codewordcustomer](https://www.linkedin.com/company/codewordcustomer) **Do you want to take your career to the next level and seek professional advice?** Let's get in touch: [https://calendly.com/thomasvkuhnt/mentoring-kennlerncall](https://calendly.com/thomasvkuhnt/mentoring-kennlerncall) --- **RESSOURCES:** FREE DOWNLOAD: Sample of "The Creative Sandbox Way™": [https://bit.ly/leaduxthankyou](https://bit.ly/leaduxthankyou) Melissa on LinkedIn: [https://www.linkedin.com/in/melissadinwiddie](https://www.linkedin.com/in/melissadinwiddie) Melissa's Website: [https://melissadinwiddie.com/](https://melissadinwiddie.com/) Lead UX on LinkedIn: [https://www.linkedin.com/groups/12882287/](https://www.linkedin.com/groups/12882287/) Thomas on LinkedIn: [https://www.linkedin.com/in/tvk-phd/](https://www.linkedin.com/in/tvk-phd/) --- **GEFÄLLT DIR, WAS DU HÖRST?** Dann hinterlasse mir bitte eine 5-Sterne-Bewertung auf Apple Podcasts und Spotify, eine Rezension und abonniere den Podcast. Vielen Dank für deine Unterstützung! Bewerte und abonniere hier auf Apple Podcasts: [https://podcasts.apple.com/de/podcast/lead-ux-the-ux-leadership-circle/id1709692280](https://podcasts.apple.com/de/podcast/lead-ux-the-ux-leadership-circle/id1709692280)