Progressive: Living Up to the Founders’ Vision – and the Brand’s Name

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Linda Nelson, Process Consultant from Progressive, about keeping a loyalty program easy to understand, evolving and adapting to what customers want and need, and the importance of retention.

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Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.