Digitizing for a More Relevant Banking Experience w/ Cathy Myers

It’s not necessary to give up the fundamentals of banking in order to bring innovation to the industry. The two concepts are not mutually exclusive.In this episode, we speak with Cathy Myers — Executive Vice President at First Financial Bank with 37 years of experience in the industry — about why we should view “digitization” as simply a modern extension of traditional banking practices.What we talked about:- Staying true to the fundamentals of banking while innovating- Leveraging data to personalize offerings- Integrating digital capabilities with a human advisor- The changing nature of the in-branch experience- Considerations when choosing innovative partnersTo hear more from Leaders in Lending, check us out on Apple Podcasts, Spotify, or on our website.Listening on a desktop & can’t see the links? Just search for Leaders in Lending on your favorite podcast player.

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Leaders In Lending is a show for lending professionals who want to grow their consumer lending programs and improve their consumer experiences. Consumers continue to expect faster, easier online experiences from every company—and our knowledgeable guests will share how they are bringing their organizations and lending products forward into the future. Every week, Leaders In Lending will bring you actionable advice and key learnings from experienced leaders to help you navigate the future of consumer lending.