Unpacking the Subscription Model - How to Succeed in Turning Up Sales with Patrick Campbell (MDE320)

Minter Dialogue Episode #320 Patrick Campbell is Co-Founder & CEO of ProfitWell and has seen inside more subscription and SaaS companies than anyone else in the world. By using their proprietary industry data on 8,000+ businesses, they help some well known companies (like Zapier and Wistia) identify the best pricing and growth opportunities that are working today. In this conversation with Patrick, we discuss the ins and outs of subscriptions, the keys to creating a successful sub model, the mistakes to avoid, we explore the freemium model and also peal back the Profitwell story and Patrick's overcoming a major personal challenge. Please send me your questions as an audio file or text to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

Om Podcasten

With the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! The show was ranked as the #6 Leadership and #5 Branding Podcast 2021 by Feedspot, Julie Livingstone’s Top 15 Marketing Podcasts 2020 and Top 50 Marketing Blog/Podcasts by Linkedin. Minter Dial is a filmmaker and author of multiple award-winning books, including The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.