Navigating Banking’s Next Chapter: Citizens CEO on Growth and Leading Through Uncertainty

Citizens Financial Group CEO Bruce Van Saun joins Leadership Next to discuss the bank’s evolution in an era of digital disruption and economic uncertainty. Van Saun shares insights on Citizens' fintech partnerships, its focus on affluent and rate-sensitive customers, and the expansion into private banking. He reflects on leading through financial crises, including the aftermath of 9/11, and the importance of balancing regulatory oversight with innovation. From AI integration to community investment, Van Saun reveals how Citizens is positioning itself as more than just a bank—but a trusted advisor for customers navigating life’s biggest financial moments. 

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Something big is happening in the world of business. CEOs increasingly say their jobs have become less about giving orders, more about inspiring, motivating, setting a north star. They are taking the lead on big issues like climate change, worker retraining, and diversity and inclusion. They are under pressure from employees, customers and investors not just to turn a profit, but to prove they are doing good in the world. And in the process, they are fundamentally redefining the relationship between business and society. Join Fortune Executive Editorial Director Diane Brady and Editorial Director Kristin Stoller as they engage global leaders on the insights, experiences and issues you need to know.