The Extracast - Charli Hunt explains how GREAT copy writing can engage customers and aid conversion

When Charli Hunt founded Proof Content in 2012, it was a natural evolution in her family tree. Her great-great-grandfather set up Foyles the Bookshop in London in 1903, and several family members are prominent entrepreneurs. With genes like this, she grew up knowing she wanted to combine her love of creativity with her down-to-earth business sensibility. And so Proof Content was born. Proof Content is a copywriting agency focused on the commercial power of words💥 In today's podcast Jame...

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