Leading with Data: How Agri-Businesses Can Use Tech to Drive Smarter Decisions with Beatrice Omoh
You’ve probably heard it before: “Data is the new oil.” But what does that really mean for the average agri-business especially one operating in informal or under-digitalized environments? In this episode of the Let’s Talk Agriculture podcast, we dive into the power of data and how agri-businesses can start making smarter, more strategic decisions even with limited digital infrastructure. We’re joined by Beatrice Omoh, the COO at BrandDrive, a business management platform supporting small businesses with simplified tools for operations, inventory, sales, and finance. While they’re new to the agriculture space, they’re stepping in as a tech partner ready to support smallholder value chains. We explore: Why data is essential for agri-business survival and growth How to begin collecting and using data — without expensive tools The role BrandDrive can play in building structure for agri-SMBs How to form better habits around recordkeeping and decisions What it means to run a future-ready agri-business in today’s digital economy This isn’t about replacing how you already work, it’s about enhancing it with tools that make your decisions smarter and your growth intentional. 🎯 Ready to start simplifying your operations and building better business habits? Sign up for BrandDrive here: https://app.branddrive.co/register?ref=b-lta 🙌 Support the Podcast Love what you hear? Help us keep the conversation going. ✨ Become a member or explore brand partnership opportunities on our Fourthwall page: https://letstalkagriculture-shop.fourthwall.com/pages/podcast-extras