#632: Behind the Scenes of Australia’s Favourite Loyalty Program… Plus a Special Edition

Phil Hawkins, a loyalty veteran with over 30 years experience in the loyalty industry and a well known leading loyalty personality in Australia. Expertise in coalition programs, working extensively with Flybuys in Australia over several stints, from its inception in 1993.  With leading roles at National Australia Bank, Coles and Myer, Phil has loyalty experience including program design, all aspects of program operation, and specific experience in email and digital communication  These days, Phil is a keen loyalty observer, commentator, writer and occasionally creating mischief on LinkedIn.Hosted by Carly Neubauer Show Notes:1) Phil Hawkins2) The Loyalty Leap3)Omnichannel Retail 4) Flybuys**********************************************************************************This episode is sponsored by Phaedon.Visit their website to learn more about how they're powering the world's most beloved loyalty programs at www.wearephaedon.com

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“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world. Check out our website on: http://www.letstalkloyalty.com/