58. Martina Flor - Client Outreach For Artists

In this solo episode I touch on client outreach, one of the backbones of any creative business.  Smart artists don’t wait to be discovered, they go after their opportunities. In this show we touch on why reaching out to clients is extremely important, how often you should be doing it, and what is an effective framework you could follow. I’ll also discuss the main mistakes that I see artists making when they do client outreach and share with you the effective method that I use to do that myself in my business today. If you’re running a solo business, this episode will help you get focused and get better results. If you’re thinking of making the leap, it’ll provide you with steps that you can implement today to get those first assignments. See entire show notes at martinaflor.com/podcast

Om Podcasten

In this show, Martina Flor reveals all of her lettering and art business strategies to help you build a career as a commercial artist. You’ll learn about mastering a skill, finding your voice as an artist, going from amateur to pro, how the illustration market works, marketing yourself, social media, client outreach, and productivity tips so that you can thrive with your art and make a living doing what you love. It’s a mix of interviews with notable lettering artists and illustrators, special co-hosts, and solo shows from Martina that you’re not going to want to miss.