S1 E7: Allbirds Earnings / How To Scale A New Brand / Procurement - The Bacardi Example / Brands We Love

Why is procurement like your Indian mom? Nik and Moiz dive into this, and all the DTC topics that matter, in this latest episode. How do you scale from an idea to an investment-ready business? Nik and Moiz answer one of their most frequently asked questions, offer four listeners the chance to have a 1:1, and get into why Moiz likes brands who build in public. And if you’re looking to create an app for your brand, you need Tapcart. Using a drag and drop builder makes it super easy and you can be up running in days, rather than weeks. You’ll start seeing crazy high conversion rates and a push notification CTR that’s 7 X higher than email. Check out www.tapcart.com today. Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ Follow Nik: Twitter: twitter.com/mrsharma Follow Moiz: Twitter: twitter.com/moizali Timestamps: Introduction: 0:00 Get A Question Answered With Nik And Moiz: 01:57 Let’s Talk Allbirds’ Numbers: 04:17 Three Things New Brands Need To Do: 17:22 Why Building in Public is Great For Business: 24:27 What Everyone’s Looking For: 24:59 The Quiet Launch: 29:58 Why Procurement is Like Your Indian Mom: 33:03 Why Nik Loves Moscot: 44:52 Why Moiz Loves Sanzo: 46:00 Nik and Moiz are Workweek friends, working together to produce amazing podcasts. Find out more, visit: www.workweek.com

Om Podcasten

So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else. We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.