S2 E3: The Easy Way to Make $500,000 A Year / Sniff Collab / Grove Collaborative Decimation

Nik and Moiz get into some of the hard truths facing DTC business,  In this no BS, straight talking episode. You’ll hear hot takes on why pre-orders are way better than wait lists, the easiest way you’ll ever make half a million dollars, and how elections impact ad sales on social channels. Growing your business is hard, but Triple Whale is all about scaling your shopify store to the moon and doing it profitably. Use promo code supply15 to get 15% off when you sign up for Triple Whale at www.triplewhale.com Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ Follow Nik: Twitter: twitter.com/mrsharma Follow Moiz: Twitter: twitter.com/moizali Timestamps: 00:00 Intro 02:01 The 2 Hardest Things To Sell Online 05:04 Zero Cost Collabs 10:16 Know Your Why 14:51 Payment Tokens 17:03 How To Make $500K The Easy Way 24:18 The Devil Of ECommerce 30:42 UTMs and Understanding Your Audience 34:58 Facebook And The Election 42:19 The Zapier Question

Om Podcasten

So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else. We’ll be diving deep into industry moves, autopsies on failed brands, and why we’re investing in certain companies. Episodes drop every Wednesday. Make sure to subscribe wherever you get your podcasts.