100: The Power of Vulnerability in Business Storytelling with Katherine Ledger

Storytelling is magical. In business, stories can be used to connect with customers, nurture relationships, and build our brand. When we share personal stories, we not only share information, we share a part of ourselves. Katherine Ledger believes that vulnerability is the key to great storytelling. As a seasoned storyteller of 22 years & qualified Marketer, Katherine helps Tech & B2B companies win better clients through story-driven content marketing. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Katherine Ledger linkedin.com/in/katherineledger

Om Podcasten

LinkedIn® Easy Peasy is the lively and engaging podcast for anyone looking for simple strategies to increase visibility, grow your network, and reach your business goals on LinkedIn. This podcast is hosted by Gillian Whitney, a LinkedIn Video Marketing Coach, who makes Video Easy Peasy. Each week Gillian chats with guests from all over the globe about how to be more effective on LinkedIn.