170: Proactive vs Inbound Business Development Strategies: Finding the Balance with Mark Williams
Struggling to find the right mix of outreach and attraction in your business development efforts? While many of us may prefer inbound marketing, the drawback is that it can take time to yield results. If you can't afford to wait, you may need to engage in proactive strategies while building your inbound presence. Mark Williams and I will explore balancing these marketing strategies and how to leverage LinkedIn in the process. For more information: videoeasypeasy.com Gillian Whitney: linkedin.com/in/gillianwhitney Mark Williams: linkedin.com/in/mrlinkedin