Joe De Sena - changing and enhancing lives the Spartan way
Spartan Races have become a worldwide phenomenon. Weekend warriors and elite, endurance athletes go into battle on military-style obstacle courses, mostly just for the fun of it. The Spartan Race is the brainchild of Joe De Sena, a former Wall Street trader who was so bothered by his sedentary lifestyle, that he gave up his lucrative career to spend more time outside. He quickly became addicted to adventure, and activity that worked his body to exhaustion. An entrepreneur from an early a...