Top Agent Panel: iBuyers, Community Engagement & Showing Agent Models Part 1
In today’s episode of Live UNREAL, Jeff is joined on stage by 5 real estate agents and leaders who are excelling at the key skills that are important to succeeding in this industry. iBuyers, community engagement and showing agents are incredibly critical to the growth of our businesses, and these agents are implementing incredible strategies in these areas. To start off, Chad Schwendeman, Josh Anderson and Jessica Spencer are going to talk about what they are doing to keep their businesses strong in the current market, and the mindset behind the key decisions they are making. We also discussed; How Chad Schwendeman funds his own iBuyer program The key to getting our agents to buy into the showing agent model How to master the agent-to-agent referral game The power of heart-centered community engagement Quotes Social media is not in lieu of the phone calls and the actual contact piece of it, it’s in addition to. -Josh Anderson Key Points Why would a seller take less for their home by selling to an iBuyer when they could get more in a traditional listing? They are looking for convenience and certainty, the ability to sell it as is and choose their closing date. If we’re not intentional about how we bring showing agents into our businesses, we can actually lose clients. It’s important that we position the assistant as a partner, and not as a pass-off to someone less experienced.