LCF24 Fashion Business School Postgraduate Season: Applied Psychology in Fashion

The podcast is centred on discussing two dissertation projects: one investigating the psychological effects of athleisure-wear on well-being and healthy eating intentions, and the other exploring Gen Z's attraction to live streaming and e-commerce. In discussion with Kim Gerber, MA Strategic Fashion Marketing, Madison Ridings, MSc Applied Psychology in Fashion and Huanyun Yao, MA Global Fashion Retailing.

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London College of Fashion, UAL is a world leading centre for fashion education. Our podcasts are led by LCF students, alumni, academics, researchers and associates, spanning a range of fashion related subjects.