Breakthrough Marketing Insights with Michelle Peluso
Want to be featured as a guest on Making Data Simple? Reach out to us at [almartintalksdata@gmail.com] and tell us why you should be next. Abstract This week on Making Data Simple, our guest is Michelle Peluso, SVP of Digital Sales and Chief Marketing Officer at IBM. Michelle talks us through her passion for marketing and why she believes IBM is the best place to be for it. She shares some critical, modern-day marketing tactics that emphasize making an impact to your loyal consumers, while attracting new users. Tune-in and take part in the conversation. Connect with Michelle LinkedIn Twitter IBM News Room Show Notes 02:06 - Check out these critical tips on time management from Forbes. 08:03 - Here is an article on storytelling trends marketing leaders should know. 15:50 - See this article for more info on data driven marketing. 24:07 - Check out these cyber security marketing tactics. Connect with the Team Producer Liam Seston - LinkedIn. Producer Lana Cosic - LinkedIn. Producer Meighann Helene - LinkedIn. Producer Mark Simmonds - LinkedIn. Host Al Martin - LinkedIn and Twitter. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.