Marketing : The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to rea

Send us a text This is always a good interview; an interview from last year with Dr. Mindy Weinstein discussing how we try to reach humans through digital marketing, and the power of scarcity. I am reminded of this concept every time I look at the resell price of Taylor Swift tickets. Marketing : The Power of Scarcity with Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" thr...

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Hosted by Al Martin, IBM VP of Data and A.I. Development, Making Data Simple provides the latest thinking on big data, A.I., and the implications for the enterprise from a range of experts.