Unlocking Marketing's Data-Driven Potential with Alex Makarski: From Engineer to Marketing Innovator
Send us a text Learn Marketing with engineer-turned-marketer, Alex Makarski, Founder of clickmakers.io and co-founder of measurebit.com. Alex builds digital media buying and data consulting teams who thrive on data and innovate in the areas of data integration, attribution, data augmentation, AI/ML-aided media buying and decision making. 01:42 Meet Alex Makarski04:38 Clickmakers.io10:35 The Power of Modeling11:51 Marketing Terms13:53 Long Sales Cycles16:36 Clickmaker's Differentiation 1...