#103 - Dave Portnoy's Pizza Power: Harnessing Influence to Help Small Businesses

Would you ever consider yourself an influencer? Spoiler alert: you are one. In this episode, we discuss everyone's power to influence and make an impact in your community, with a little inspiration from Dave Portnoy's One Pizza Bite Reviews. Dave is the controversial founder of the multimedia company and pop culture website, Barstool Sports — and it turns out, people either love him or hate him! But one positive thing Dave does is put small businesses on the map. I share how one simple video made an impact for a local pizza shop here in South Florida. I also share how you can inspire your own customers to leave reviews and amplify your business! This episode is sponsored by Klaviyo. They recently introduced Klaviyo AI, which is like a marketing crystal ball! It takes the guesswork out of content creation! Work smarter with tools that help you: • Create targeted segments without sifting through lists • Write and A/B test subject lines • Determine the best send time • Develop smart SMS campaigns AND replies • Translate audience data into actionable insights See how it works: https://bit.ly/3T1N5hF

Om Podcasten

A podcast about brands and boy bands! Making the Brand is where marketing and pop culture collide. Each episode shares unforgettable marketing lessons behind music, TV, movies, and trending topics, past and present. And with a sprinkle of '90s and Y2K nostalgia, this podcast is the perfect place to fangirl AND learn 😍 New episodes every other Wednesday