#36 - TRL's Magic Formula for Raving Fans
If you grew up in the late ’90s and early 2000s, long before Spotify, TikTok, and YouTube, Carson Daly was your gateway to new music. On September 14, 1998, a little show called Total Request Live premiered on MTV. It was a driving force that helped launch the career of a few blonde bombshell likes Britney and Christina, boy bands like BSB and *NSYNC, and rappers like Eminem and Ludacris. But TRL really wasn’t about the music. It was about the fans. In this episode, we do a deep dive on how you can better engage with your audience and involve them in your brand on a deeper level.