Dynamic capability - another innovation song

Send us a textContinuing my quest to put key innovation management themes to music, here's another song. Lyrics below: You like to think you’re sitting on top of your technology Your gadgets are smart and cool ‘cos you do lots of R and DYour software’s fast - your data’s the bestYour packaging’s great - you can ignore the restThere’s only one problem left at your doorFolks don’t want your product any more…. ChorusSo you need… Dynamic capability In i...

Om Podcasten

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org